The Power of Home
May 2021
Find out how to get your agency involved!
Real estate professionals, unite to share the Power of Home.
You understand the power of home. You see it every day in the families you serve. You see how a home is a place of strength, security, and safety. You know the pride and satisfaction that comes with homeownership. Many families in Madison and Clark Counties have never experienced this strength, security, and satisfaction, however. Many live in unhealthy and unsafe living conditions and are paying 50% or more of their income just to have a place to live. These families have a reliable income, but they don’t make enough to qualify for a traditional mortgage. They are families who will likely never have the opportunity to join you at your closing table. In spite of their best efforts, they feel stuck.
We are asking you to unite with other real estate professionals to do something about that. Together, you can empower local families to earn their way to homeownership with a new strength that will last for generations. You will give them a fresh start in a safe home with an affordable mortgage that will allow them to realize their dreams and plan for the future.
Giving online to your team’s fundraiser is easy and convenient.
Read on for more details…
Here are the Details
The Power of Home takes place throughout the month of May 2021.
Partnering with Realtors
We are partnering with your agency and asking you to join others in the industry to make a difference for local families in need of a safe, decent, affordable place to call home.
Your Team’s Online Fundraiser
Your team has set up an online fundraiser, where you can give conveniently and securely to empower local families.
Matching Gifts
Your office may match your generosity by providing matching gifts for donations made through your team’s fundraiser. See your team leader to find out if your office is participating in matching funds.
We Share the News of Your Generosity
We will be sure to share the news of your team’s generosity on social media, our website, and our email newsletter. Also, the real estate agency with the most funds raised will receive special recognition. We will also give special recognition to the real estate agency with the highest percentage of agents and staff participating.
Your team’s website listing will include a picture to represent your team, a Power of Home quote by a team representative, and your logo. Your team’s picture, logo, and company name will all be linked to your website, so folks can find out more about you.
Below is an example of a Power of Home Partner listing…

“We have a heart for the many local families who have challenging living situations and who don’t see a way out. We want to do something about that! Joining forces with other realtors to support The Power of Home through our local Habitat for Humanity gives us the means to make a difference!” Jennifer Wilson of Jennifer Wilson Homes

Apply a Facebook Frame
When you give, you can apply The Power of Home Facebook frame to your Facebook profile to raise awareness of the need for affordable housing and to let folks know you are doing something about it.
Follow the link below to add The Power of Home Facebook frame to your Facebook profile.

Share on Instagram
We also have tools in place for you to personalize and share a Power of Home Instagram post. Like the Facebook frame, posting on Instagram raises awareness for the need for affordable housing and lets folks know you are part of the solution.
Click the link below to download the basic graphic and personalize it by adding your picture using your favorite editing tool.
